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Social Media Breakfast Chicago 4

Tuesday, March 30, 2010 from 7:30 AM to 9:00 AM (CT)

Chicago, IL

Social Media Breakfast Chicago 4

Ticket Information

Type End     Quantity
SMB Chicago 4 Ended Free  
WAIT LIST Ended Free  

Event Details

Social Media Breakfast Chicago 4: Interactive Edition
Tuesday, March 30, 2010 - 7:30 AM to 9:00 AM
200 S. Wacker Dr., 15th Floor
Chicago, IL 60606


Sponsored and Hosted By:


Social Media Breakfast Chicago is an event where moderators lead small-group discussions over breakfast on a series of social media topics.

While the moderator will lead the discussion, the goal of breaking into small groups is to encourage everyone to participate by debating, asking questions, and contributing to the conversation. The event is open to anyone hoping to gain a better understanding of social media.

 

This event is a series of hands-on workshops.

While laptops aren't required, they're very strongly encouraged. 


Workshops:

Taking Over the World with Wordpress
Matt Cheuvront, Entrepreneur/Founder, MattChevy Web Development, Design, & Strategy

Are you using Wordpress? Should you be? Wordpress is already dominating the blogging market, and is quickly becoming the platform of choice for small businesses, non-profits, and entrepreneurs everywhere. With a simple Content Management system, wide range of customization, and great SEO benefits, the masses are climbing aboard the Wordpress bandwagon. Our discussion will focus on the pros (and cons) of using Wordpress for your business website or blog and the floor will be open to address your questions and suggestions.

 

From Monologue to Dialogue: How to Integrate Social into Your Organization's Website
Terry Howerton, Chairman, Illinois Technology Association

The days of website-as-brochure are over. When visitors seek you out on the web, they expect your site to be integrated with social channels and vice versa, so that they can engage with you on their terms. The ITA is in the midst of significantly upgrading the ITA website with the kind of social media functionality that will create exactly this kind of experience. He'll share lessons learned along the way, and lead attendees through a hands-on session that will help them create a similar experience for their own organization's site.


I Bought a Flip Cam - Now How Do I Use it for My Business?
Tim Jahn, Owner, Beyond the Pedway

You bought a web video camera (like a Flip or the Kodak Zi8) and you're wondering what's next.  In this session, we'll explore the basics of these cameras and how to shoot quality web video.  We'll discuss the many ways you can use web video for your business to attract customers, increase sales, and add personality to your company.


Don't "Click Here": How to do SEO Correctly
Jeff Woelker, Senior Manager of Internet Marketing, JC Whitney

In this session, we'll explore the process of optimizing your site for Google, Yahoo, and Bing. Starting with keyword research, common mistakes, best practices, tips for links, and any advanced topics we can squeeze in. This session is open to both newbies and pros alike.

 

Agenda:

7:30 AM - 8:00 AM
Registration, pre-event networking and breakfast courtesy of
TechNexus

8:00 AM - 9:00 AM
Small group workshops

  • Registration is mandatory for this event. Youl'l be asked to select your preferred topic of discussion (listed above) during the registration process.
  • Space is limited. Tickets are allocated on a first come, first served basis
  • WiFi will be available
  • Registration will close at 4:00 PM on Monday, March 29, 2010
  • The Twitter hashtag for this event will be #SMBchicago

Meet the Moderators:

Matt Cheuvront, @MattChevy

http://www.mattchevy.com
http://www.lifewithoutpants.com

Matt Cheuvront, more commonly known as Matt Chevy, has helped many companies open the door to a whole new world of opportunity by establishing a web presence from the ground up. Matt works with his clients to put together an interactive website or WordPress based blog that meets and exceeds their expectations, builds community, and presents them with a platform and marketing hub that is easy for them to manage effectively.

Terry Howerton, @TerryHowerton

http://www.terryhowerton.com
http://www.technexus.org

Terry Howerton is the founding Chairman of the Illinois Technology Association, and passionately represents the interests of more than 3,500 technology businesses in Illinois, 700 member companies and 200,000 technology workers. Much of his recent focus has included outreach to education and workforce development to foster a more innovative local tech community in the years to come.

Tim Jahn, @TimJahn

http://www.beyondthepedway.com

Tim Jahn has worked with companies in a number of web video service including : developing a web video strategy, shooting customer testimonial and product demonstrations video, video editing, and producing a live webcasts. From brainstorming concepts to shooting videos to editing it all together, Tim can help you and your company communicate your story using web video.

Jeff Woelker, @JeffWoelker

http://www.jeffwoelker.com
http://www.jcwhitney.com

Jeff Woelker has been doing online marketing for the last 10 years. For the last 6, he's been focusing on paid and organic search, as well as social media and mobile marketing. Working at several agencies and recently making the switch to client side, Jeff's experience spans both B2B and B2C and multiple industry verticals. You can find him blogging regularly at his site:


About Social Media Breakfast:

In 2007, Bryan Person launched the breakfast series in Boston, and it has since spread to over 25 cities throughout the United States and abroad. Social Media Breakfast Chicago was founded in August 2009 by Craig BagdonScott Bishop and Mike Pilarz


About TechNexus:

TechNexus is the physical embodiment of the Illinois technology community. It was developed in partnership with the Illinois Technology Association (ITA) to serve as a ‘clubhouse’ and co-working facility to bring technology professionals together, foster relationships and promote a sense of community in Chicago.

 

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